Dov Seidman

Dov Seidman joins us on Edgewise to discuss his book How: Why How We Do Anything Means Everything. Dov states that “we live in a world where what we do matters, but it doesn’t matter as much as how we do what we do”; we are in a new era of behavior where our actions can affect so much more in ways they never could in the past. This is especially important to acknowledge as behavior has become the greatest source of our competitive advantage. Dov describes what he calls the “how principles” and why these values guide our behavior. He will explain his solution for making jobs more interesting, inspiring and satisfying using such examples as Southwest Airlines.

Deemed “the hottest advisor on the corporate virtue circuit”, by FORTUNE Magazine, Dov Seidman is the founder, chairman and chief executive officer of LRN, a company that helps businesses develop ethical corporate cultures and inspire principled performance. His insights into the complexities of human behavior have been a source of inspiration and innovation for corporate boards, business leaders, government officials and employees around the world, including Allstate, Dow, eBay, Johnson & Johnson, Kraft, Pfizer, Procter & Gamble and Viacom. Audiences describe Dov Seidman’s presentations as life-changing. Seidman’s unique ability to connect with people at an emotional as well as intellectual level has helped attendees see their lives, purposes, and potential with greater clarity.

For additional training on this topic, consider these AMA seminars:
*Create a Respectful Workplace: Improve Morale, Increase Productivity and Achieve Business Goals
*Expanding Your Influence: Understanding the Psychology of Persuasion
*Responding to Conflict: Strategies for Improved Communication

To learn more, read these AMACOM Books:
*How to Tell Anyone Anything, by Richard S. Gallagher
*Elements of Influence, by Terry R. Bacon
*The Manager’s Guide to Maximizing Employee Potential, by William J. Rothwell

 

Dick Martin on Adapting to a Diversified World

Understanding and Targeting New Demographics

June 29, 2012 / Podcast # 12-13

Dick Martin

Dick Martin joins us on Edgewise to discuss his latest book Otherwise: The Wisdom You Need To Succeed In A Diverse World. The main theme of this book is that businesses must strive to better understand people unlike themselves, and why this ability is now more important than ever. Dick touches on the three steps he describes in his book for businesses such as Fox News and MSNBC to adapt to the flux in society. He also discloses who he deems the most innovative marketers in the world.

Dick Martin is a business writer specializing in marketing and public relations. He has written articles for the Harvard Business Review, BusinessWeek.com, the Conference Board Review, Leader to Leader, the Journal of Business Strategy, and the PR Encyclopedia. He is also a frequent speaker to business and student groups. Martin was executive vice president of public relations, employee communications and brand management for AT&T from 1997 to 2003, capping a 32-year career with the company. He was also chairman of the AT&T Foundation.

For additional training on this topic, consider these AMA seminars:
*AMA’s Advanced Course in Strategic Marketing
*Strategic Agility and Resilience: Embracing Change to Drive Growth
*Communicating Up, Down and Across the Organization

To learn more, read these AMACOM Books:
*Leading with Cultural Intelligence, by David Livermore, Ph.D.
*Building a House for Diversity, by R. Roosevelt Thomas, Marjorie I.
*The Cultural Intelligence Difference, by David Livermore, Ph.D.

 

Paul Laudicina on Continuous Organizational Transformation

Rebuilding Your Business Model Successfully

June 15, 2012 / Podcast # 12-12

Paul Laudicina

Paul A. Laudicina, chairman of A.T. Kearney, joins us on Edgewise to discuss the transformation of the company, from subsidiary of a global service firm to a management owned company, and many of the lessons he learned along the way. Paul shares the steps he took to rebuild the company’s business model and reconstitute the organization. He explains the importance of aligning a common set of values and principles unique to your DNA, having a robust strategic planning process which considers all variables, and an organizational culture that is clearly identifiable from the outside looking in. He stresses that it is a continuous process of change and to be prepared to shift direction as required by the business environment and its conditions.

Paul A. Laudicina is Managing Partner and Chairman of the Board of global management consulting firm A.T. Kearney, a position he has held since 2006. He is also the founder and chairman of the firm’s Global Business Policy Council, a forum of CEOs and thought leaders focused on assessing global strategic opportunities and risk management. He was named to Consulting Magazine’s annual ranking of the Top 25 Most Influential Consultants in 2005 and, again, in 2007. He is the author of a number of articles and books on global strategic issues, including World Out of Balance: Navigating Global Risks to Seize Competitive Advantage (McGraw-Hill, 2005). His upcoming book, Beating the Global Odds: High-Stakes Decision Making for Success will be released in September 2012.

For additional training on this topic, consider these AMA seminars:
*Strategic Planning
*AMA’s Advanced Financial Modeling and Forecasting Workshop
*Successful Product Management

To learn more, read these AMACOM Books:
*Facilitating Project Performance Improvement, by Jerry Julian
*Investing in a Sustainable World, by Matthew J. Kiernan
*Transforming Performance Measurement, by Dean R. Spitzer, Ph.D.

 

Jane Jordan on Managing Media Through a Crisis

Protecting Your Assets in the Digital Age

April 20, 2012 / Podcast # 12-08

Jane Jordan

Jane Jordan, author of the book The Four Stages of Highly Effective Crisis Management says that every company should have a crisis communication plan. With the development of social media and new forms of immediate communication, it is even more important than ever. What was once the province of professional reporters is now free and available to everyone. Regardless of a company’s preferred talking points, anyone can hit “post” instantly, as there are fewer and fewer communication boundaries. However, if you have a plan, Jane says it’s possible to be prepared and successfully manage a communication crisis as in the cases involving the Red Cross or BP.

A former journalist with Australian Consolidated Press in Sydney, Jane Jordan has been at the forefront of media training and crisis management for over two decades. She developed a unique four-stage methodology for crisis management whilst at the helm of Australia’s leading media training consultancy, Media Skills. The methodology has been used around the world by hundreds of organizations and thousands of executives.

For additional training on this topic, consider these AMA seminars:
*How to Create an ITIL Service Desk and Incident Management Process
*AMA’s Insurance and Risk Management Workshop
*Making Sense of Web 2.0: Leveraging Social Media in Your Organization

To learn more, read these AMACOM Books:
*Why Some Companies Emerge Stronger and Better from a Crisis, by Ian I. Mitroff
*Managing Crisis Before They Happen, by Ian I. Mitroff, Gus Anagnos
*Chaotics, by Philip Kotler, John A. Caslione

 

Rajeev Peshawaria on the Three Pillars of Sustainable Success

Aligning the brains, bones, and nerves of your organization

October 7, 2011 / Podcast # 11-40

Rajeev Peshawaria

According to Rajeev Peshawaria, author of “Too Many Bosses, Too Few Leaders”, good leaders realize that their employees feed off of the energy they project. In this episode of Edgewise, Rajeev outlines how leaders can realize goals by harnessing their energy and the energy of those around them. Then they can concentrate this valuable resource towards a clear vision. He also shares what he calls “The Three Pillars of Sustainable Success,” a guide to help leaders configure the strategy, structure, and culture of their enterprise.
Read more…

 

Bill Holland on Cracking the New Job Market

August 19, 2011 / Podcast # 11-33

Bill Holland

What do Food network star Paula Dean and waste management mogul Sidney Torres have in common? They bred their super successful brands out of hardship, career expert, Bill Holland explains in this episode of Edgewise. Bill shares strategies from his new book, Cracking the New Job Market: The Seven Rules for Getting Hired in Any Economy (AMACOM), and lays out how to represent yourself as a professional brand that clearly defines your value as congruent with what employers are recruiting for.
Read more…

 

Stephen Wunker on Capturing New Markets

Noticing the nooks and exploiting the crannies

July 8, 2011 / Podcast # 11-27

Stephen Wunker

Exxon is to kerosene as Nintendo Wii is to Atari. In his book Capturing New Markets, Stephen Wunker expounds on the premise that with every successful new product, platform or medium, comes an underrepresented audience to be tapped into. Stephen explicitly explains how to leverage innovation for market domination.
Read more…

 

Adam Werbach on the Strategic Advantage of Sustainability

Why sustainability is now a true competitive strategic advantage

September 4, 2009 / Podcast # 09-36

Adam Werbach

More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible – bad for business, bad for shareholders, bad for the environment.

In his book Strategy for Sustainability author Adam Werbach argues that sustainability is now a true competitive strategic advantage, and building it into the core of your business is the only means to ensure that your company – and your world – will survive.

Adam Werbach is Global CEO of Saatchi & Saatchi S, specializing in the field of sustainability.

To learn more, read these AMACOM Books:

* Investing in a Sustainable World by Matthew J. Kiernan
* The Sustainable Enterprise Fieldbook by Jeana Wirtenberg, PhD, William G. Russell, David Lipsky, PhD

 

Robert Bloom on Finding Your Company’s Inside Advantage

Growth and success in business amounts to a simple formula: Knowing what you're good at and doing it better than anyone else.

August 22, 2008 / Podcast # 08-34

Robert Bloom

Every enterprise has at least one strategic asset-one existing strength-that can form the foundation for future growth. Finding this hidden potential and becoming well known for it will grow the business. Robert H. Bloom calls this the Inside Advantage, which happens to be the title of his new book. Read more…