Bounce, by New York Times bestselling author Keith McFarland, is a leadership fable for those wary of fables, a story that rejects pat, heard-it-before advice, and shows how to use challenges to make both yourself and your organization stronger.
Keith McFarland is the bestselling author of The Breakthrough Company. McFarland is a leading business consultant whose client list includes Microsoft, Motorola, Morgan Stanley, Vans, House of Blues, and hundreds of small to midsize firms. A regular columnist for BusinessWeek, McFarland formerly served as CEO of technology firms Nivo International and Collectech Systems, and as a dean of the Pepperdine University School of Business.
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