Archives from May 2018

Anne Bahr Thompson on Brand Citizenship

Finding brand reputations that are practical and sustainable

May 25, 2018 / Podcast # 18-08

Anne Bahr Thompson
Customers these look to brands to solve their own personal problems and also work towards solving wider global concerns: they want the paper towels that will clean up messes in the kitchen and also made sustainably so they don’t destroy the environment. Anne Bahr Thompson, author of Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit, is here to talk about aligning your purpose and your brand to win more customers but also to improve the world.
Named Trust Across America 2018 Top Thought Leader in Trust, Anne Bahr Thompson has been inspiring business leaders to use their brands as a motivating force for change for many years. A former executive director of strategy and planning and head of consulting at Interbrand, the world’s leading brand consultancy, Anne founded Onesixtyfourth, a boutique consultancy, to integrate cultural shifts & a social conscience into brand development. Her writings have appeared in Economist Books, hbr.org, The Guardian, PR News, AdMap, Brand Quarterly, Journal of Brand Strategy, Bloomberg News, and many other publications, and she has been interviewed about her cultural research on Fox Business.
 

Lior Arussy on Embracing Change

Get ready to work with uncertainty.

May 18, 2018 / Podcast # 18-07

Lior Arussy

People love to talk about innovation but when it comes to actually changing how we work, suddenly everyone starts dragging their feet. Lior Arussy, author of Next is Now, joins us to talk about the different ways we resist change, how to spot that resistance, and eventually how to overcome it.

Lior Arussy is an author, visionary, consultant and creative catalyst in the areas of creating delightful customer  experiences and executing profitable customer strategies. For his thought leadership and contribution to the industry, Mr. Arussy received CRM Magazine’s “2003 Influential Leaders” award and served as a juror on Fast Company’s Customer First Awards 2005. Prior to establishing Strativity Group, Mr. Arussy held executive positions at Hewlett-Packard and other companies.

 

H. James Wilson on Work in the Age of AI

Coming to terms with the new normal.

May 11, 2018 / Podcast # 18-06

H James Wilson

No, you are not going to be replaced by a robot but a robot might be your new coworker. While automation is here to stay, research has shown that human and machine collaboration consistently outperforms pure automation. H. James Wilson, author of Human + Machine, joins us to talk about the future of the working world.

H. James Wilson is Managing Director of Information Technology and Business Research at Accenture Research. Prior to joining Accenture, he led research and innovation programs at Babson Executive Education and at Bain & Company. Author of The New Entrepreneurial Leader, and a long-time contributor to Harvard Business Review and The Wall Street Journal, Wilson researches the impact of emerging technologies on worker and organizational performance. He holds a BA from College of the Holy Cross and a MA from Boston College. He is based in San Francisco.

 

Alison Green on Difficult Conversations as a Kindness

How to work up the courage to have those tough conversations.

May 4, 2018 / Podcast # 18-05

Alison Green

After 11 years of writing the popular and informative Ask a Manager blog, Alison Green has seen it all, from dramatic exit interviews to the myriad ways our coworkers can get on our nerves. Throughout all the advice there seemed to be a common refrain: just talk about it. Now she’s written a book called Ask a Manager, filled with advice and scripts for how to deal with issues at work, from the mundane to the extreme.

We all tell ourselves stories to make sense of the world.

Alison Green writes the popular Ask a Manager blog, where she answers readers’ questions daily on workplace and management issues, from what to say when you drank too much at a company party to what to do if you’re allergic to your boss’s perfume. Bravo TV called Alison “the Dear Abby of the work world,” and her work has been featured in USA Today, The Wall St. Journal, CBS News, ABC News, Glamour, Time, Inc., Money, and more. She also writes the “Ask a Boss” column for New York Magazine and is the author of Ask a Manager: How to Navigate Clueless Colleagues, Lunch-Stealing Bosses, and the Rest of Your Life at Work (Ballantine/Random House).