Entrepreneur


Betty Shotton

In the episode of Edgewise, Betty Shotton shares her experience as a serial entrepreneur, having founded and lead 6 companies. Betty recently authored Liftoff Leadership, in which she pinpoints the key qualities and attributes necessary to kick-start your leadership trajectory. Betty stresses her “pre-flight checklist,” and a series of assessments and questions, which she says allows leaders to identify their guiding principles. Listen as she shares a few of the ten principles noted in her book, including: altruism, balance, and possibility.

Betty Shotton has over 35 years experience as a CEO, Entrepreneur, and Leadership Consultant. Today she is the CEO & Founder of Liftoff Leadership LLC and a partner with Berkana Consulting Group. She has founded and led six companies in vacation rentals and aviation. One of these companies known today as ResortQuest International, a part of Wyndham Worldwide went public in 1998 (NYSE). She developed and led two regional airlines, SouthEast Air and SeaAir in her commitment to commercial air service for the OuterBanks of North Carolina and served on the Board Directors of Cape Air.

 
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Larry Schweikart on the Legacy of American Entrepreneurs

The stories of the people who led American businesses to success.

January 22, 2010 / Podcast # 10-04

Larry Schweikart

What entrepreneurs best characterize America’s business past and why? The American Entrepreneur: The Fascinating Stories Of The People Who Define Business In The United States by Larry Schweikart, illustrates the history of business in the United States from the point of view of the enterprising men and women who made it happen. Read more…

 
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Howard Behar on the Secret of Starbucks’ Success

Building pride and service into corporate culture.

March 28, 2008 / Podcast # 08-13

Howard Behar

After a working life spent building Starbucks from a chain of 28 stores to an international coffee business through positions such as executive vice president of sales, founding president of Starbucks International and president of Starbucks North America, Howard Behar tells of the strategies he used to establish the business into the success it is today. Following the release of his book It’s Not About the Coffee, Behar shares the soft skills that helped to construct the company from a regional outlet to a corporation with international reach. Read more…

 
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