Critical Thinking
Richard Thaler on the “Architecture of Choice”
We often make poor choices - and look back at them with bafflement!
June 6, 2008 / Podcast # 08-23
Our errors are what make us human, but until now, they have been largely ignored by those around us, whether they make a complex public policy or sell us a plain old bottle of wine. In a new book, Nudge, Economist Richard Thaler and legal scholar Cass Sunstein, invite us into an alternative world, one that takes our humanness as a given. Read more…
Dan Ariely on Understanding the Logic Behind Illogical Decisions
An MIT professor discovers that people tend to behave irrationally in a predictable fashion.
April 18, 2008 / Podcast # 08-16
Irrational behavior is a part of human nature, but as MIT professor Dan Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral economics can show us why cautious people make poor decisions about sex when aroused, why patients get greater relief from a more expensive drug over its cheaper counterpart and why honest people may steal office supplies or communal food, but not money. Read more…
Joseph Grenny on Vital Behaviors for Positive Influence
Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life.
March 14, 2008 / Podcast # 08-11
Most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We develop complicated coping strategies when we should be learning the tools and techniques of the world’s most influential people. But this is about to change. From the bestselling authors of Crucial Conversations comes Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life.
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Erich Joachimsthaler on Opportunities Hidden in Plain Sight
Companies must innovate to grow, but they often forget to look beyond their own brands.
February 22, 2008 / Podcast # 08-08
In his book Hidden in Plain Sight, Erich Joachimsthaler explains how you can spot opportunities that too often are overlooked. The book introduces the demand-first innovation and growth (DIG) model that shows how to become an unbiased observer of people’s consumption and usage behaviors. Refining this skill helps companies generate organic growth through new products, services, solutions, and experiences that truly enhance peoples’ lives.
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James Kilts on Doing What Matters
A turnaround artist and brand-builder shares the lessons he learned as CEO of three multi-billion dollar companies.
September 7, 2007 / Podcast # 07-21
James M. Kilts has led three major companies—Gillette, Nabisco, and Kraft—into prosperity by doing what matters on the fundamentals. In Doing What Matters, a vivid first-person account of his executive experiences, he reveals his system for success that is both cutting-edge and back-to-basics. Read more…