Competitive Advantage
Adam Werbach on the Strategic Advantage of Sustainability
Why sustainability is now a true competitive strategic advantage
September 4, 2009 / Podcast # 09-36
More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment.
In his book Strategy for Sustainability author Adam Werbach argues that sustainability is now a true competitive strategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.
Adam Werbach is Global CEO of Saatchi & Saatchi S, specializing in the field of sustainability.
To learn more, read these AMACOM Books:
* Investing in a Sustainable World by Matthew J. Kiernan
* The Sustainable Enterprise Fieldbook by Jeana Wirtenberg, PhD, William G. Russell, David Lipsky, PhD
Rosabeth Moss Kanter on the 21st Century Super Corporation
If you think business corporations are doomed to be lumbering, bloated, and corrupt, think again.
July 24, 2009 / Podcast # 09-30
For over 30 years, Rosabeth Moss Kanter has been a leading thinker in strategy, innovation and change management. Among her bestselling influential books are The Change Masters, Men and Women of the Corporation, and Confidence. Her new book is titled SuperCorp: How Vanguard Companies Create Innovation, Profits, Growth, and Social Good. In SuperCorp, Kanter looks at the emerging best practices of twenty-first century business, and the management skills required to get there.
Read more…
Jim Champy on How to Outsmart Your Competition
Lessons learned from companies that have achieved super-high growth.
October 10, 2008 / Podcast # 08-41
Jim Champy inspired legions of business leaders with his bestseller Reengineering the Corporation. In his new book Outsmart!, Champy describes nine companies that have achieved breakthrough growth by consistently outsmarting the competition. Champy tells their fascinating success stories, revealing powerful, counterintuitive strategies for finding distinctive market positions and sustainable advantages for growth rates. Read more…
John Mariotti on Conquering the Complexity Crisis
Why having too many products, markets, and customers is crippling your company -- and what to do about it.
September 26, 2008 / Podcast # 08-39
In the quest to grow their business in flat or declining markets, many companies have created dozens of new products and services to increase their customer, vendor, and marketplace relationships. But even as top-line revenues go up, this rising tide of complexity is drowning bottom-line profits.
In his book The Complexity Crisis, management consultant John L. Mariotti looks at Read more…
Robert Bloom on Finding Your Company’s Inside Advantage
Growth and success in business amounts to a simple formula: Knowing what you're good at and doing it better than anyone else.
August 22, 2008 / Podcast # 08-34
Every enterprise has at least one strategic asset-one existing strength-that can form the foundation for future growth. Finding this hidden potential and becoming well known for it will grow the business. Robert H. Bloom calls this the Inside Advantage, which happens to be the title of his new book. Read more…


