communication
Tim Phillips on Talking Normally at Work
How plain speech is the most effective in the workplace.
December 30, 2011 / Podcast # 11-52
For our last podcast of 2011 we talked to Tim Philips, author of Talk Normal, about the best way to speak professionally. While an evolving and agile language is generally a good thing, it can lead to misunderstandings, highly detrimental in the workplace, especially in a global world where English is mostly spoken as a second language. Tim stresses that perfect grammar and sounding smart is less important than clarity and understanding. Read more…
Davia Temin on the 10 Don’ts of Corporate Social Media
Strengthening your brand through smarter online communication
November 18, 2011 / Podcast # 11-46
According to Davia Temin, companies cannot be hesitant about expanding their online presence, but it is important they avoid the social media pitfalls that have spelled disaster for numerous firms. In this episode of Edgewise, Davia shares her “10 Don’ts of Corporate Social Media,” which explain the dangers of over marketing, automated messages, and abandoning unsuccessful initiatives in cyberspace. Listen and learn how to develop authentic and responsible communication that engages customers and keeps them coming back for more.
Davia Temin is Founder and CEO of Temin and Company which advises global companies’ boards, CEOs, and leadership teams on reputation of crisis management, marketing and media strategy, leadership communications and thought leadership. She is also a first Vice Chair of the Board of Girl Scouts of the U.S.A., Chair of the Board of Video Volunteers, and serves on the advisory boards of the Knight-Bagehot Fellowship at Columbia Journalism School, and ProPublica in Harvard Kennedy School’s Women’s Leadership Board.
For additional training on this topic, consider these AMA seminars:
*Social Media for Managers: New Tools for Communication, Innovation and Collaboration
*Making Sense of Web 2.0: Leveraging Social Media in Your Organization
*Leveraging Social Media to Engage Customers and Build Your Brand
To learn more, read these AMACOM Books:
*The On-Demand Brand, by Rick Mathieson
*Digital Engagement, by Leland Harden and Bob Heyman
*Web Copy That Sells, by Maria Veloso
Christine Eberle on Social Media and Corporate Culture
Sparking conversations and empowering ideas
October 21, 2011 / Podcast #
Although corporations recognize social media as a powerful tool for talent recruitment, customer engagement and sharing information, many organizations find their social media initiatives fail. According to Christine Eberle, contributor to The Social Media Management Handbook, this is often due to executive resistance or lack of collaboration across a multi-generational workforce. In this episode of Edgewise, Christine explains how companies can overcome these hurdles and leverage social media to facilitate conversations across silos, creating an inspired, engaged and aligned corporate culture.
Conant and Norgaard on the Leadership Touch
Using the head, heart, and hands to create new leaders
August 5, 2011 / Podcast # 11-31
“Everyone has experienced the pleasure of working with someone who is learning and growing and everyone has experienced the pain of working with someone who is not,” affirms Douglas Conant, CEO of Campbell’s Soup. Doug with strategic leadership expert, Mette Norgaard, Ph.D, co-authored Touch Points: Creating Powerful Leadership Connections in the Smallest of Moments, which is a call to action for executives and managers to commit to employee development. Mette’s research and metrics based assertion is that touch points, strategic, meaningful interactions, are what galvanize people to make ideas happen and ultimately drive success. Listen as Doug and Mette explain how these hands on investments in their employees, translate into exponential returns for companies.
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Susan Shearouse on the Upside of Conflict
A crash course in conflict resolution
May 13, 2011 / Podcast # 11-19
Whether personal or professional, conflict is inevitable. In her book Conflict 101: A Manager’s Guide to Resolving Problems So Everyone Can Get Back to Work (AMACOM) Susan Shearouse shares insight from her 20 years of experience in mitigating disagreements as a conflict resolution strategist. Susan discusses the importance of trust, how assumptions lead to false perceptions, and using the “Satisfaction Triangle” as a conflict arbitration tool.
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