AMA EdgewiseIn the coming weeks we will be bringing you the insights and voices of recognized thought leaders across a wide range of topics.
Our aim is to provide those essential "nuggets" of perspective that will help you and your organization improve performance, adapt to changing business realities, and prosper in a complex and competitive world.
Using limited resources to build a strong brand.September 30, 2016 / Podcast # 16-25
Social media is taking over marketing and it can be hard to keep up but you don’t have to be Coca-Cola to make a splash in digital marketing. Nick Westergaard, author of the new AMACOM book Get Scrappy, is here to talk about how to figure out a strategy that will work for you and your company no matter what size. You’ll be able to work smart, not hard, and do more with fewer resources.
Creating the future now.September 23, 2016 / Podcast # 16-24
If you want to succeed in the future you have to put down roots now. Vijay Govindarajan, author of The Three Box Solution, joins us to talk about the three key steps you need to take to succeed and which of those steps you’re probably overlooking.
Be happy and get the results you want.September 16, 2016 / Podcast # 16-23
At work there’s winning and then there’s winning well. What’s the difference? It’s about getting results without sacrificing your soul. Authors of the book Winning Well (published by AMACOM) Karin Hurt and David Dye are here to talk about how to maintain your core values while still getting great results at work.
The data behind the advice.September 9, 2016 / Podcast # 16-22
Suzanne Bates, author of All the Leader You Can Be, is here to give us a definition of “executive presence.” It’s something we all want but it’s hard to quantify. Suzanne is here with data to back up just what we should be working on to be the best leader we can be.
How introverts and extroverts make great teams together.September 2, 2016 / Podcast # 16-21
Introverts and extroverts have different and sometimes contradictory strengths. When they pair up and manage to find a way to work together, introverts and extroverts can create power teams. Jennifer Kahnweiler, Ph.D., author of the new book The Genius of Opposites, joins us again to give us examples of some of those dynamic duos and how they managed to work together.
How to construct a compelling tale.August 26, 2016 / Podcast # 16-20
Storytelling is an incredibly important business skill, it makes you and your message instantly more memorable. While speed and brevity are essential to a good presentation, a bad story is already too long. Nancy Duarte joins us to talk about the importance of well-constructed stories.
Create like an artist, think like an entrepreneurAugust 19, 2016 / Podcast # 16-19
Artists usually chose their profession for the love of the craft but if they don’t have some business skills they’re going to get left behind. William F Baker, co-author of The World’s Your Stage, published by AMACOM, has tips on how to brand yourself, how to assess your competition, and act like an entrepreneur.
Stay positive and so will your team.August 12, 2016 / Podcast # 16-18
Whenever someone would come to John Addison with a crisis he would always ask “how many people died?” The answer was always zero. It’s all about perspective. It’s easy to be a leader in good times but in the bad, the leaders with the positive attitude will be able to weather the storm.
Connecting with people through stories.August 5, 2016 / Podcast # 16-17
At Cisco employees aren’t promoted above a certain level unless they’ve shown, with quantifiable data, that they’re able to connect with their customers. Not every company is this extreme but being able to connect with coworkers, vendors, and customers is crucial to success at work. Carmine Gallo is here to talk about his new book and how being able to tell a great and compelling story is a key skill in today’s workplace.
Never fear making a boring presentation.July 29, 2016 / Podcast # 16-16
We’ve all sat through really boring presentations. Kenny Nguyen‘s mission is to make sure that never happens again. He’s here with some tips for how to prepare and present in an interesting way, so you never have to present a presentation you’d dread having to sit through yourself.