AMA Edgewise

In the coming weeks we will be bringing you the insights and voices of recognized thought leaders across a wide range of topics.

Our aim is to provide those essential "nuggets" of perspective that will help you and your organization improve performance, adapt to changing business realities, and prosper in a complex and competitive world.

Geoffrey Colon on Disruptive Marketing

Don't be afraid to get disruptive.

December 2, 2016 / Podcast # 16-34

Geoffrey Colon

Today on Edgewise Geoffrey Colon, author of the new AMACOM book Disruptive Marketing, joins us for a freewheeling conversation about music, technology, ethics, and taking the fear out of failure.

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Stephen Wunker on Jobs to Be Done

Making the right innovations for your customers.

November 25, 2016 / Podcast # 16-33

Stephen Wunker

Stephen Wunker says most companies are innovating the wrong way. They’re making what their customers say they want. Instead they should be asking “why” their customers want those things and making a product the customer didn’t even know the needed. Today on Edgewise Stephen joins us to give examples of companies doing it right and to talk more about his book Jobs to Be Done, published by AMACOM.

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Joseph Badaracco on Managing in the Gray

How to deal with hard decisions.

November 18, 2016 / Podcast # 16-32

Joseph Badaracco

When faced with a difficult decision, Joseph Badaracco wants you to gather information like a manager and make a decision like a human being. Meaning, there are plenty of processes to use to get to the bottom of a tricky situation but in the end you need to rely on your own best judgement, whether you’re Tim Cook of Apple deciding whether or not to work with the US Government or you’re a mid-level manager who might have to fire somebody. The author of Managing in the Gray joins us for some examples of other people who have had to rely on their own judgement when there weren’t any answers in the employee handbook.

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Ed Wallace on Becoming a Relational Leader

On being strategic in building your relationships.

November 11, 2016 / Podcast # 16-31

Ed Wallace

Networking is an essential business skill. After you get that business card though, what happens next. Ed Wallace, author of The Relationship Engine, published by AMACOM, is here to talk about how to plan to build up your relationship capital and take your networking to the next level.

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Kevin Kelly on Optimism

Why you should keep a positive eye on the future.

November 4, 2016 / Podcast # 16-30

Kevin Kelly

Kevin Kelly wants you to be optimistic. Not just because things, on average, are always better than they have been. They are but there’s a practical reason too. It’s very hard to plan for the future when you have a pessimistic view. On this episode he urges you to take the long view and plan ahead, start working on that project that won’t pay off this quarter or even this year but could make all the difference in the long term.

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Mark Smith on Your Leadership Status

People think you're a leader, now what?

October 28, 2016 / Podcast # 16-29

Mark Smith

While management is an appointed position, leadership is based on relationships. Leadership status is usually by acclaim, not mandated. Mark Smith is here to talk about how to make the most of that status.

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Joel Peterson on The 10 Laws of Trust

How to cultivate trust on your team.

October 21, 2016 / Podcast # 16-28

Joel Peterson

Culture drives performance. In a high-trust culture people are going to be more productive and innovative than a culture where they’re constantly on high alert. Joel Peterson, co-author of The 10 Laws of Trust, published by AMACOM, is here to talk about how to cultivate a high-trust environment on your team.

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Leigh Stringer on The Healthy Workplace

How to take care of your employees first.

October 14, 2016 / Podcast # 16-27

Leigh Stringer

Retention, recruiting, and even stock prices soar in companies that care about the health of their employees. Even when executives are looking to save every last penny of their budget, it pays to invest in the health and wellness of the people doing the day-to-day work. Leigh Stringer joins us to talk about her book, The Healthy Workplace, published by AMACOM, with some examples of companies who have done this successfully and some of their methods.

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Scott Berinato on Good Charts

How to make your data tell a story.

October 7, 2016 / Podcast # 16-26

Scott Berinato

Data Visualization is a hot new trend and our software makes it easier than ever. Sometimes too easy. Scott Berinato, author of Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualization, is here to talk about what ground rules you need to set so that you’re telling the most compelling story with your data.

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Nick Westergaard on Getting Scrappy

Using limited resources to build a strong brand.

September 30, 2016 / Podcast # 16-25

Nick Westergaard

Social media is taking over marketing and it can be hard to keep up but you don’t have to be Coca-Cola to make a splash in digital marketing. Nick Westergaard, author of the new AMACOM book Get Scrappy, is here to talk about how to figure out a strategy that will work for you and your company no matter what size. You’ll be able to work smart, not hard, and do more with fewer resources.

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